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Based on 835 user reviews, Pinterest has an overall rating of 2.26 out of 5 stars.

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Pinterest Review (2024): Pricing, Pros & Cons

Visual discovery platform for saving, sharing, and organizing ideas across various interests; valuable for individuals and businesses alike.

0%
Ease of Use
93%
Features
94%
Value For Money
94%
Customer Support
93%

What is Pinterest?

Pinterest is a social media platform where users can discover, save, and share ideas through images and videos. It acts as a digital pinboard, allowing users to collect inspiration and organize it into themed collections called “boards.” With a focus on visual content, Pinterest serves as a hub for users to explore various interests, from recipes and fashion to home decor and travel. For businesses, Pinterest offers opportunities to showcase products, drive traffic, and engage with potential customers.

What is Pinterest good for?

Pinterest is ideal for discovering inspiration, organizing ideas, and sharing interests visually. Users can explore a wide range of topics, from recipes and DIY projects to fashion and travel, making it a versatile platform for personal and professional use. For businesses, Pinterest offers opportunities for brand visibility, product promotion, and connecting with potential customers through visually appealing content. Additionally, Pinterest serves as a valuable tool for driving website traffic, boosting sales, and building brand loyalty through engaging visual storytelling.

Who should use Pinterest?

Pinterest is beneficial for individuals and businesses alike. Individuals can use Pinterest to discover inspiration, organize their interests, and plan projects across various topics like cooking, fashion, home decor, and travel. It’s particularly appealing to those who enjoy visual content and creative ideas. Businesses, especially those with visually appealing products or services, can leverage Pinterest for brand visibility, product promotion, and connecting with potential customers. Additionally, bloggers, content creators, and marketers can utilize Pinterest to drive website traffic, enhance engagement, and expand their audience

Pinterest Company Details

Company Name: Pinterest Inc.

CEO Name: Bill Ready

Est Year: 2010

Employees: 5001-10000

HQ Location: San Francisco, California, United States

images 2024 05 29T212223.838 1
Bill Ready
CEO

Pinterest Demo & Media

Pinterest Top Features

Pins

Users can save images and videos, known as pins, to their boards.

Boards

Pins are organized into boards based on themes or topics.

Search Function

Users can search for pins, boards, and profiles by keywords.

Home Feed

A personalized feed showing pins from followed boards and interests.

Rich Pins

Enhanced pins that include additional information, like product details or recipe ingredients.

Group Boards

Boards where multiple users can collaborate and add pins.

Pinterest Lens

Visual search tool that identifies objects in photos and suggests related pins.

Analytics

Provides data on pin performance, audience insights, and engagement metrics.

Promoted Pins

Paid advertisements that appear in users' feeds to increase reach.

Save Button

Browser extension allowing users to save content from other websites directly to Pinterest.

Pros of Pinterest

  • Visual Inspiration: Abundant images for ideas.
  • Organizational Tools: Easy board creation.
  • Wide Range of Interests: Diverse content.
  • Traffic Generation: Website referrals from pins.
  • Marketing Opportunities: Engage with customers.
  • Cons of Pinterest

  • Time-Consuming: Browsing can be addictive.
  • Algorithm Changes: Impact on visibility.
  • Limited Text-Based Content: Less SEO.
  • Variable Pin Quality: Inconsistent content.
  • Pinterest Pricing

    Pinterest is free to use for individuals and businesses for creating and sharing pins. However, for businesses looking to enhance their reach, Pinterest offers Promoted Pins, which are paid advertisements. The cost of Promoted Pins varies based on targeting options, competition, and campaign objectives, typically operating on a cost-per-click (CPC) or cost-per-impression (CPM) model. Pinterest Ads Manager provides budgeting and bidding options to control advertising expenses.

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    User Reviews

    2.3
    2.3 out of 5 stars (based on 835 reviews)

    Pinterest - Best Social Network

    May 25, 2024

    Pinterest is the most popular image-sharing platform. It is very easy to use, share and pin. The account is highly customizable and meets the needs of the users. It also provides an insight into what the popular trend is and tons of data. The best part is the image sharing feature. As everything is in the form of an image, it becomes easier to relate to. Furthermore, a user can view any image that is pinned anywhere on the network. Review collected by and hosted on G2.com.

    Avatar for VIPUL S.
    VIPUL S.
    Review Source: G2

    great app for to find lots of images

    May 25, 2024

    many categories of images are available. only those pictures of our choosen categories are shown. got wide varieties of content with great clarity. saving picture into organised folders as needed is a great feature to avoid mess up with lots of pictures. Review collected by and hosted on G2.com.

    Avatar for Kamal P.
    Kamal P.
    Review Source: G2

    A good service for getting new ideas and publishing marketing content

    May 25, 2024

    Pinterest has many users for us to gather creative ideas for a wide range of business and design needs. We can post our own content and get feedback from the public or private groups that we’re collaborating with. It’s a great brainstorming tool where we can post graphics for inspiration and then develop new ideas as we go. The Pinterest account is easy to sign up for and managing the account and content added to it is as simple as any social media account I’ve used. Review collected by and hosted on G2.com.

    Avatar for Ryan B.
    Ryan B.
    Review Source: G2

    An infinite source of images.

    May 25, 2024

    With just peek on Pinterest, hundreds of images rain down on you, each unique, from a unique artist, and with a unique style, each expressing different sensations. Pinteres not only serves to find one that another image of your convenience, you also find tips for home or beauty (in images / tutorials) etc. and more importantly, inspiration, by looking more specifically for images or photographs, you can find several artists with great and inspiring publications, in addition to FanArts graphic design quite creative, it is really great that you have created a complete network to the images. The most incredible thing is that when I think it’s enough, there’s always a new image that I feel I must have, and then another, and I continue to. It is most favorable. Review collected by and hosted on G2.com.

    Avatar for Marilis L.
    Marilis L.
    Review Source: G2

    A wonderful website to give and receive design inspiration

    May 25, 2024

    The enormous amount of photos and other types of images on Pinterest make it an excellent source for design inspiration. We can access images by keywords so we can get right to our interests rather quickly. I like that users can create boards that are geared towards specific themes. I can check out a board that is closely related to design ideas I may already have and work out different design plans with immediate visual references packed close to each other. Review collected by and hosted on G2.com.

    Avatar for Solomon C.
    Solomon C.
    Review Source: G2

    What Kind of Support Pinterest Offers?

    Pinterest offers customer support through its Help Center, which provides comprehensive guides and FAQs for users. For additional assistance, users can contact Pinterest Support via the Help Center’s contact form. Direct email support and phone numbers are not publicly provided; instead, users are encouraged to use the online resources and contact forms available at Pinterest Help Center.
    Forum & Ticket
    Tutorial Videos & Documentation

    Pinterest FAQs

    Yes, Pinterest is a legitimate platform used by millions for discovering and organizing ideas. It’s widely recognized and trusted by both individuals and businesses for visual content sharing and marketing.
    Pinterest’s paid features, like Promoted Pins, can be worth the investment for businesses seeking to increase visibility, drive traffic, and engage with a targeted audience through visually appealing advertisements.
    Pinterest integrates with various tools, including social media platforms, e-commerce sites, and analytics software, such as Facebook, Shopify, and Google Analytics, enhancing marketing and data tracking capabilities.
    To determine if a Pin on Pinterest is trustworthy, check the source website, review user comments and ratings, verify the credibility of the pinner’s profile, and look for high-quality, professional images.
    Pinterest offers abundant visual content, easy organization with boards, and personalized recommendations, making it an excellent source for discovering new ideas and creatively planning projects across various interests.

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