Based on 575 user reviews, Helium 10 has an overall rating of 3.82 out of 5 stars.

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Helium 10 Review (2025): Pricing, Pros & Cons

Name: Helium 10
Brand: BeginDot
Availability: InStock
Rating: 3.82 (575 reviews)

A very handy software for Amazon FBA businesses with over 30 different tools to increase your conversion.

Ease of Use

94%

Features

94%

Value For Money

92%

Customer Support

92%

Helium 10

What is Helium 10?

Helium 10 is an all-in-one platform providing solutions for Amazon & Walmart sellers. It can help you to increase your revenue substantially.

If you are planning to start an Amazon FBA business, Helium 10 can be a very handy software for your business. You can use it to find winning products, perform keyword research, and more.

With a comprehensive list of tools, Helium 10 is a leading platform with a strong user base. The list generally consists of tools for listing optimization, PPC marketing, keyword tracking, researching, etc.

Moreover, the sellers find its huge ASIN database and dashboard extremely useful.

Now, let’s learn more about this platform.

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Helium 10 Company Details

Did you know that Helium 10 started just as a listing optimization tool? It was the year 2015 when Manny Coats and Guillermo Puyol had a visionary idea to help Amazon sellers climb to the top. Hence, they created this tool. But with time, it upgraded and became a complete software solution for Amazon sales. Now over 2 million sellers use this platform to achieve their e-commerce goals and grow their businesses.

Company Name: Helium 10

Est Year: 2015

Employees: 101-250

HQ Location: California, US

Helium 10 Demo & Media

Helium 10 Top Features

30+ Amazon FBA Tools

If you are managing an Amazon FBA business, Helium 10 comes with over 30 different tools to help you grow your business.

X-Ray Browser Extension

Among all the browser extensions Helium 10 offers, X-Ray is the most popular among users! One can use it to stay up-to-date with ever-changing market trends.

Scribbles Listing Optimization

Helium 10 makes listing optimization easier and faster with Scribbles. The best thing is that it increases your brand's visibility, meaning more sales and profits!

Product Research

Supported by a 450 million product database, the tool serves as Helium 10's backbone and helps one find the most lucrative niche for their business.

Inventory Protector

As you know, it's likely for anyone to come across suspicious competitors or clients while running a business. Hence, one requires a tool like Inventory Protector to prevent fake ordering in bulk by frauds and save money!

Refund Genie

Amazon is nothing more than a shipping platform, so sometimes, your products can get lost or damaged, which can cost your brand a lot. Refund Genie tool constantly notifies you about the different refund options available to add to the overall profits.

Cerebro Reverse ASIN Search Tool

Another popular feature of Helium 10 is Cerebro, which allows an in-depth product analysis. One can use it to check whether or not the product will survive in the market and what'll be the profits!

Detailed Analytics Dashboard

Helium 10 comes with detailed insight dashboard to help businesses make better decision with important data analytics.

AI-Powered PPC Software

The AI-powered PPC software by Helium 10 is a very handy option to increase conversion rate for your PPC campaigns.

Free Tools

If you can't afford the premium version of the software, Helium 10 offers businesses a number of useful free tools that you may start using.

Pros of Helium 10

An all-in-one platform that allows switching between plans.
An intuitive and user-friendly dashboard.
Over 30 different Amazon FBA tools
A free package is available for new sellers.
Helpful customer service.

Cons of Helium 10

Too many tools can overwhelm beginners.
No information about the supplier database.

Helium 10 Pricing

Helium 10 has different plans for different requirements and budgets. Also, you will get a 25% discount when you select the yearly billing option.

Starter

Monthly: $39/Month

Yearly: $29/Month

Start Now

If you’re a new seller, we recommend starting from this plan. Although the features are limited, you still get a gist of what you can do with the platform.

Platinum

Monthly: $99/Month

Yearly: $79/Month

Start Now

This plan features all the basic tools, including unlimited access to Scribbles, Frankenstein, etc. One can also track up to 500 keywords.

Diamond

Monthly: $279/Month

Yearly: $229/Month

Start Now

Although expensive, the plan is worth every penny. With this, you get unlimited access to all the standard features.

Helium 10 Price Comparison

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User Reviews

3.9

3.9 out of 5 stars (based on 565 reviews)

Excellent68%Very good4%Average2%Poor2%Terrible24%

As Stolen

May 25, 2024

Fraudulent company. I was ripped off over 500$ for the plan upgrade I never took! I canceled my account on the 6th of August. At 20.48h on the 14th of August I receive an email with the plan update with the charge! I never entered the account in that period and it is easily proved by the access IP. The plan was updated from France, as is also explained in the “Access Management”. I submitted numerous complaints and complaints, I tried a thousand ways to contact the Helium team and the answer was always the same “you are responsible for keeping your password safe”. I have 2-factor authentication, and my password is completely secure. By the way, who else would be interested in upgrading to the most expensive plan after the account is cancelled, other than Helium? only Helium benefits, only Helium gets the money! Not any have had the decency to come up with any solutions to the problem. The customer is of no importance to this company. I demand to cancel the account and “they cannot”, I demand that they remove my debit card and “they cannot”, I demand that they delete my data from their database and “they cannot”. After all, who owns the company? The case is being handed over to the police. Be very careful with this company! If anyone needs me to send you the screenshots as proof, just get in touch. It is a fight that I will go to the end. They need to be held accountable so it doesn’t happen to others in the future. Review collected by and hosted on G2.com.Show more

Andr M.

Review Source: G2

It is impressive what all it can do

May 25, 2024

I am able to research potential products and to predict just how much future sales would be. Review collected by and hosted on G2.com.

marg2dotcom L.

Review Source: G2

Compulsory Software for Amazon Sellers

May 25, 2024

Wide range of functionality, great tool for both beginners and seasoned sellers Review collected by and hosted on G2.com.

Bronte D.

Review Source: G2

Innovative Tools For Every Part Of Your Amazon Business

May 25, 2024

There are lots of Amazon tools out there, but Helium 10 has truly innovative features that most others don’t offer. Even within each individual tool, I find clever options that make using the tool easier, provides more information and/or delivers simpler reporting than others. Review collected by and hosted on G2.com.

Karon T.

Review Source: G2

Helium 10 is a game changer

May 25, 2024

my favorite thing is the freedom ticket classes and all the tools that Helium 10 provides us with. Review collected by and hosted on G2.com.

Ray C.

Review Source: G2

What Kind of Support Helium 10 Offers?

Helium 10 comes with a detailed knowledge base section where you may find answers to most of your questions. You may also rise a support ticket or get on with live chat.

Email Support

Live Chat

Forum & Ticket

Tutorial Videos & Documentation

Helium 10 FAQs

What is Helium 10?

Helium 10 is popular an all-in-one software for Amazon sellers. It comes with over 30 different tools to help sellers optimize their revenue.

Is Helium 10 Free to Use?

Helium 10 offers a number of free tools. However, you will need a premium account to get access to the important tools.

What Kind of Features Does Helium 10 Offer?

Helium 10 offers a number of handy features such as Keyword Research, Product Research, Listing Optimizer, Important Insights and more.

Does Helium 10 Need Technical Knowledge?

No, Helium 10 is designed to be user-friendly and doesn’t require advanced technical skills.

Platforms Supported

Review Method

At BeginDot, we go through each product in detail so that we can prove the most authentic information to our audience. We try the products, go through documentation, do research in user sentiments before adding our final recommendation.

Affiliate Disclosure: BeginDot is reader-supported. When you buy through links on our site, we may earn an affiliate commission.

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Helium 10 Review (2025): Pricing, Pros & Cons

What is Helium 10?

Helium 10 Company Details

Helium 10 Demo & Media

Helium 10 Top Features

Pros of Helium 10

Cons of Helium 10

Helium 10 Pricing

Helium 10 Price Comparison

Helium 10 Alternatives

Amazon Lex

Jungle Scout

Amasuite

User Reviews

As Stolen

It is impressive what all it can do

Compulsory Software for Amazon Sellers

Innovative Tools For Every Part Of Your Amazon Business

Helium 10 is a game changer

What Kind of Support Helium 10 Offers?

Helium 10 FAQs

Platforms Supported

Review Method

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